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Psychology of Multimedia

not teaching psychology using multimedia but teaching psychology of multimedia using multimedia

Course objectives

to understand the "why's" (rationale, motivation) of internet presence, the impact of multimedia, interface, past and future

original overview

@ 23 May 2000

Grading

Lecture One
Friday 26 May 2 pm

Course objectives, outline
Grading and expectations
Style, examples
How to use search engines
What is psychology of multimedia: decompose into psychology, colour, visual, sound, music, interactivity
Introduce key success factors, web site features
Learn to critique, e.g. "best" web sites
Assignment: choose TOPICS (below) for website evaluation and research
Take the personality tests in KNOW THYSELF

Lecture Two

Submit assignment, choice of topics
Present best and worst web sites
Discuss key success factors, audience, perception, motivation, evaluation criteria
Layout, colour, moods, atmosphere, navigation
Assignment: portals in INDUSTRIES (list below)

Lecture Three

Submit and present assignment
Discuss generic and specific criteria
Pareto rule
Revisit layout, colours, navigation (breadth vs depth), font type and size
the triangle of content, graphics, and technology
Classification of websites: rationale, motivation
Assignment: do guru links, classifications of websites in chosen topic and own topic area

Contact

List of Topics

List of Industries

List of Possible Project Topics

Lecture Four

Lecture Five

Lecture Six

Lecture Seven

Lecture Eight

Lecture Nine

Lecture Ten